LG LED Televisions (TV) in India – Review 2017

Lucky Goldstar or LG—name through which it is popularly known as, is one of the big (premium) players when it comes to television market. LG is arguably the most prolific brand in terms of TV offering, outnumbering its competitors with the gamut of its TV line up. LG’s commitment of continually pushing for the latest technology and innovation has taken the big leap with its latest OLED TV offering which features in the premium TV category.

Key LG TV Technologies

What is OLED?

LG is the pioneer of OLED technology, which even Apple is eyeing to use it in its future iPhone line up. The state of art technology, OLED stands for Organic Light Emitting Diode which uses organic material that glows when electricity is passed through them. The main difference with organic LED as opposed to the standard one is that in organic LEDs pixel provides its own illumination whereas other TVs have LCD screens and LED for backlighting. Now with this difference it leads to a possibility of reducing the thickness and weight making the new generation TVs look much sleeker. Besides this on geometrical front, main advantage of OLED lies in its superior color reproduction and ability to achieve perfect black by completely powering off the pixel. With the help of the expanded color pallet which now supports more than a billion colors, thanks to its 10-bit panel, unparalleled theater-like experience is offered by LG. The drawback of OLED is that they are less durable and sensitive to water.

OLED Technology from LG stacks up really well against various technologies from competitors like Samsung’s QLED and Sony’s Triluminous display (both of which generate superior color range).

What is Multi HDR with Dolby Vision?

High Dynamic Range or HDR, as it is best known, simply means more dynamic contrast, better brightness and a wider color palette that brings your TV viewing experience to a more life-like one. So the whites are brighter, blacks are darker and other colors more natural. HDR enhances image quality and details that are usually lost in translation in older TVs with standard display models.

Just as we told before LG is one of the pioneers of TV innovation, and with the blend of its groundbreaking OLED tech with HDR and Dolby Vision it has come up with breathtaking picture quality for ultimate cinematic experience. Further backed by Self-lighting Pixel, a unique technology owing to its OLED construction, emits light individually which makes it perfect for HDR. With Multi HDR, (not the same as conventional HDR) LG brings a new area of picture quality. This is reflected from the fact that LG OLED TV are able to reproduce 21 stops of brightness comparing to just 14 which other LCDs offer, making possible to see the finer details more clearly. It also brings the power of Hollywood studios to its premium range televisions by roping in the Dolby Vision technology.

What is IPS 4K Nano Cell Display?

Nano Cell Display forms another technological innovation from the Korean conglomerate wherein uniformly sized particles approximately 1 nm in diameter are being employed, to show accurate colors with vibrant details for a flawless experience even while viewing it from a tilted angle up to 60 degrees. This outstanding result is achieved by absorbing surplus light wavelengths, thus enhancing color purity which is displayed on its amazingly vivid 4K screen. Nano Cell Display brings out over a billion vivid colors, 64 times richer than standard TV. LG’s IPS 4K Quantum display provides viewers accurate colors by reproducing more shades of colors with finer degradation so they can enjoy this from a wider viewing angle. Nano Cell Display effectively solves some of the understated problems of LED TVs like: color fading, image instability and other degradation issue.

Going further and blending it with ULTRA Luminance technology which transfers the excess of current form dark regions to boost up the contrast. This helps in delivering sharper and crisper image highlights. To realize the dominance of LG in this area its worthy to note that LG supplies panels to its competitors like Sony and Panasonic!

LG Smart TVs with webOS

Most of the tech experts rates webOS the operating system used by LG to power its smart TV line up, as the best in the business. It is perfect in terms of design and usability. webOS menu system has been the vanguard in many tricks which are have now become standard, but still its competitors aren’t able to match with what webOS offers. Sticking to its simple and intuitive design, LG hasn’t tinker much with its OS which was released few years back; but consistently hit the sweet spot by bringing in the incremental upgrades by adding useful features. Thus overall, it is stable, responsive and least prone to slowdowns.

The webOS supports multi-view like multi window viewing on desktop computers so that viewers can watch two split scenes on the same screen. One of the main USP of LG is its Magic Remote which comes with plethora of useful features like motion-controlled point and click functionality, voice commands and also acts as a universal remote. There are lot of buttons on the remote which are clearly labeled making it easier to navigate, eliminating the need to refer user manual frequently. Also, one of the useful functionality is assigning the launching of particular app, say Netflix, which can be allotted to a speed dial; that means your beloved apps are just a press away!

LG TruMotion – What is it?

There is a long list of parameters specified for TVs and one of the less frequently considered one is refresh rate. LG markets refresh rate as LG TruMotion, which it uses to assuage the motion blur effect which causes the image(s) to blur when a fast-paced scene is being played. It would be a blessing for action lovers who won’t be missing out on minute motion details in a tiny fraction of time. TruMotion upscales the refresh rate to keep up with faster programming to weed out the motion blur, which can hamper viewing experience. If you want to compare LG’s TrueMotion Rates with native refresh rate then here is the data:

Comprehensive Protection in LG TVs

There is nothing worse than buying an expensive TV with wears off too soon owing to its delicacy of construction and operation. Considering the dire need for longevity, LG has taken couple of tangible steps in its design so that their products lasts longer. It is now shipping robust IPS panels in its line up which are resistant to varying temperature and pressure given the vast dichotomy that exist across the country due to changing geographies and weather. It also provides safety over the range of 100-240 AC volts and 50-60 hertz of frequency. Not only this, it also armed with 500V cap, fuse, varistor, thermistor and isolator for protection against any unexpected surge in lightning. It has also made improvements in it back cover vents, so they are now resistant to dust which is common in Indian household.

Regional Language Support in LG TVs

This would be good news for the Indian consumers—LG has taken the initiative to break the language barrier by offering support for gamut of local languages like Hindi, Marathi, Begali, Punjabi, Tamil, Malayalam etc. Additionally, it also offers Bollywood Mode, that automatically selects the optimum EQ sound so viewers can enjoy vivid Bollywood genres with the optimized sound, giving a lovely cinematic experience.

What is Anti-mosquito Technology in LG TVs?

LG has again manifested innovative approach by bringing Mosquito Away Technology which would come as a relief measure in metros where problem of breeding mosquitoes is growing and causing disease like malaria, dengue, chikungunya at a rapid pace. It becomes first manufacturer to do so and this feature in its high-end TVs would give LG the edge. It uses the ultrasonic waves which helps to keep pesky mosquitoes away without the need to resort to harmful chemicals.

Comparing LG with Other Brands

LG is one of the trusted brands in the television segment. It gives close competition to its contemporaries like Samsung, Sony, Panasonic etc. Comparing with Samsung, which in general offers better picture quality owing to its usage of VA (Vertical Alignment) panels as opposed to IPS (In Plane Switching) panels used by LG. VA panels offers more vibrant picture quality but at the cost of mitigated viewing angles. IPS panels are more durable and provide wider viewing angles.

Sony doesn’t quite match up with versatility of LG as it offers a wide range of models, but Sony does have better screen uniformity. Also, Sony uses more aesthetic and premium materials for constructing its TV series.

LG – Life’s Good (and Bad!)

LG has been one of the manufacturers which has been precise in capturing nerves of Indian consumers. It has started offering the features which they have longed for like durable design which can cope up with vagaries of Indian weather, chemical-free protection from pesky mosquitoes and electricity protection. With inclusion of OLEDs, it clearly provides an unbeatable picture viewing experience for its elite customers.

The downside of LG TVs are they don’t quite offer a good value for money and given its preference for IPS panels, which has poor contrast ratio, meaning that in the murky dark environment blacks would appear to be gray. But overall, LG still continues to be most innovative and versatile brand and with nearly two decades of presence in this segment, this can be your go-to-brand for your next TV purchase.

Some handpicked LG models:

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